Area Sales Manager – Groundcare Equipment – North West England - £60,000 OTE + Company Vehicle

Area Sales Manager
Area Sales Manager – Groundcare Equipment – North West England - £60,000 OTE + Company Vehicle

The Job:
An established and respected supplier of groundscare and turf management equipment is looking to appoint an experienced Area Sales Manager to cover a well-developed territory in the North West of England. Selling into the amenity and turf care sectors, this hybrid role offers a mix of field-based sales visits and occasional depot-based work.

Key responsibilities include:
- Managing and expanding sales across a strong and loyal customer base
- Selling into golf courses, football clubs, councils, landscapers, contractors, private estates, and schools
- Conducting on-site machinery demonstrations and supporting equipment trials
- Identifying opportunities for upselling and cross-selling across the full machinery range
- Maintaining accurate CRM records and sales performance reports
- Representing the company at relevant trade shows, exhibitions, and industry events

The Company:
A trusted name in the groundscare and turfcare industry, this business supplies leading machinery brands and has a long-standing reputation for technical support and customer service. Their North West operation is well established, and they provide their team with the tools, training, and support to succeed in a highly consultative sales environment.

The Candidate:
- Proven sales experience in groundscare, turfcare, amenity, agricultural, or machinery sectors
- Excellent communication skills and a consultative sales approach
- Strong relationship-building ability with new and existing clients
- Self-motivated, commercially driven, and able to manage a field-based schedule
- Knowledge of turf management, professional grounds maintenance, or machinery is highly advantageous
- Full UK driving licence essential

The Package
- £40,000 – £60,000 OTE, depending on experience and performance
- Company vehicle provided
- Hybrid working – flexible field-based role with depot support
- Ongoing technical and product training
- Supportive team environment within a customer-focused and growing business
- Long-term career development opportunities

Please email your CV to Chris Brown, Senior Delivery Recruitment Consultant, CBrown@agriRS.co.uk.

Keep up-to-date with the latest opportunities from Agricultural Recruitment Specialists® by registering on our website: www.agriRS.com and following us on LinkedIn, Instagram, Facebook and Twitter. As a leading and esteemed recruitment agency specialising in the agriculture, food, horticulture, equestrian, animal health and rural sectors, Agricultural Recruitment Specialists® prioritise roles across sales, management, marketing, operations and technical and engineering fields, including international and senior-level positions within our specialised sectors. Our suite of services encompasses bespoke recruitment solutions, executive search, candidate profiling, knowledge sharing, targeted advertising and comprehensive recruitment support. To discover how we can assist in advancing your career or meeting your recruitment needs, please visit www.agriRS.com or contact our recruitment team on 01905 345 155 or on our international number: 0044 1905 345 155. We are renowned for connecting the finest talent throughout the world with the best brands and organisations.